Professional delivery and brand leadership were the hallmarks of the 2026 China Real Estate Brand Value Research Results Conference and the 23rd China Real Estate Brand Development Forum, held in Beijing on September 17, 2026. At the event, Yuan Yang Construction Management was awarded the "2026 China Real Estate Agency Construction Leading Brand" distinction.
As the real estate industry grapples with increasingly complex challenges, the question arises: who can provide effective, comprehensive solutions? Entering 2026, China's agency construction sector is revealing an intriguing new landscape—supply from asset revitalization and distressed project rescue continues to expand, yet the number of professional firms truly capable of taking on and successfully reviving these assets remains scarce.
The reason is straightforward: what remains in the market is no longer standardized residential land, but rather "hard nuts" characterized by complicated ownership disputes, non-standard property types, broken capital chains, and even projects stalled for years. An agency construction company limited to full-process management of residential development finds itself nearly powerless when faced with such assets.
Data from China Index Academy shows that in 2025, the threshold for new contract scale among the top five firms in the agency construction industry was 6.8 million square meters. The sector as a whole is shifting from a "scale race" to a value-based competition focused on "service quality and delivery reliability." In this transformation, Yuan Yang Construction Management, with its distinctive breakthrough path, offers a highly instructive model for the industry's transition from incremental development to existing asset operations.
Behind the Rapid Climb in Rankings: A Non-Traditional Route
Yuan Yang Construction Management was not the earliest entrant into the agency construction track. It was only in December 2023 that Yuan Yang Group formally integrated and launched this specialized brand, at a time when traditional residential agency construction already boasted a mature competitive landscape. Nevertheless, over the past two years, Yuan Yang Construction Management has demonstrated a steady yet powerful upward trajectory in new contract volume—from ranking among the top 30 in the industry at its inception, to entering the top 20 on China Index Academy's new contract scale list the following year, and breaking into the top 10 in 2025. As of the first half of 2026, its new contract scale reached approximately 4.8 million square meters, with cumulative contracted management area surpassing 25 million square meters.
Industry analysts attribute this rapid rise in rankings directly to the company's early positioning and capability building in the "non-standard track" of agency construction. As one observer put it, "While the industry was still fighting over unit prices in residential agency construction, Yuan Yang had already built its capabilities in distressed assets, industrial parks, and urban renewal—these 'narrow gates' of the sector."
The 'General Practitioner' Approach: Four Tracks, One Unified Logic
As the professional agency construction platform under Yuan Yang Group, Yuan Yang Construction Management established its distinct "project doctor" positioning from day one. With the growing demand for complex asset disposal, this positioning is undergoing an upgrade in 2026: evolving from a "specialist doctor" focused on a single property type to a "general practitioner" capable of prescribing comprehensive treatment plans covering investment, legal, engineering, and operations. This refined positioning is grounded in solid practice across each of its four tracks.
Industrial Parks: A Full-Chain Closed Loop from Construction to Operations. This is a key strategic focus for Yuan Yang Construction Management in recent years. On the construction side, the team has developed mature methodologies for improving engineering quality, efficiency, and cost reduction. In the Taizhou Smart Manufacturing Industrial Park project, spanning 213,000 square meters, Yuan Yang Construction Management completed the main structure's topping-out in just seven months, achieved overall completion and filing two months ahead of schedule, and saved the client over 11 million yuan in construction costs—earning written commendations from both the local government and the client. More crucially, the company extends its service chain to sales and operations. Unlike single-service agency construction or general contracting, Yuan Yang Construction Management has integrated a one-stop chain of "design—procurement—construction—marketing—delivery," oriented toward full-cycle sales. It incorporates market positioning and sales strategies into the early product planning phase, offering EPC and full-process agency construction, sales, and operation services. Its industrial focus has expanded from smart manufacturing to high-end sensors, medical devices, and other areas closer to new productive forces. On September 2, 2026, the Wuhan Jingshan Light Machinery High-End Intelligent Equipment Manufacturing Industrial Base, managed by Yuan Yang Construction Management, officially opened as scheduled.
Special Assets: A Composite of Legal, Financial, and Agency Construction Capabilities. This is where Yuan Yang Construction Management's differentiation is most pronounced. More than a decade ago, Yuan Yang Group began exploring the special assets field, studying how to convert debt to equity, how to revive stalled projects, and how to navigate legal pathways for planning changes. In handling special assets, its core competence is never single-track agency construction, but rather a composite problem-solving model combining "legal + financial + engineering + asset management." This aligns with the logic Yuan Yang articulated when establishing its special assets center—executing both "subtraction and addition": "Subtraction" involves reducing the burden on projects and assets through judicial processes to create conditions for activation; "addition" means repairing and enhancing asset value to achieve self-revitalization. This logic runs through Yuan Yang Construction Management's entire operation: at the front end, legal expertise untangles complex debts and resolves seizures and freezes to clear obstacles for projects; in the middle, it collaborates with financial institutions to design structured solutions and inject capital and resources; at the back end, it delivers through high-quality engineering and reshapes asset value via asset management operations. In one implemented rescue project, Yuan Yang Construction Management worked with financial institutions to resolve dozens of debt disputes, restart a stalled project, ultimately deliver it at high quality, and see it rank among the top three in local sales. This capability circle—encompassing compliance clearance, financial design, engineering construction, and asset operations—forms a differentiation barrier that traditional agency construction firms cannot quickly replicate.
Urban Renewal and Cultural Tourism & Wellness: Two Key Cards in the Stock Era. In urban renewal, Yuan Yang Construction Management's practice spans historical building preservation and renovation, upgrading of aging commercial properties, revitalization of super high-rise landmarks, and TOD comprehensive development in city centers. These projects share common traits—complex ownership, stringent regulations, construction constraints, and interwoven demands from multiple stakeholders—making them the ideal proving ground for its "general practitioner" capabilities. In 2026, Yuan Yang Construction Management won the bid for the Node Yian Residence project, a key TOD urban renewal initiative in Qingdao's Shibei District. In the cultural tourism and wellness sector, Yuan Yang's subsidiary Chunxuan Maorui has become a leading brand in high-end elderly care services, having successfully scaled a lightweight asset management model through the Chunxuan Hui brand. This replicable experience is now feeding back into its agency construction business—no longer ending at "building a good house," but also bringing in expertise in project positioning, age-friendly design, service flow, operations team building, and ongoing management. For clients, Yuan Yang Construction Management delivers not just engineering and construction management, but also authentic elderly care operations know-how.
Foundational Capabilities: Product Strength, Marketing, Digital Intelligence, and Full-Business Synergy
The ability to solve deep problems relies on an efficient foundational system:
Product System: Aligned with the Ministry of Housing and Urban-Rural Development's "good housing" policy requirements, Yuan Yang Construction Management has systematically built a "Five Good" system—good design, good materials, good craftsmanship, good services, and good systems. Underpinned by its proprietary "Yuan Yang Healthy Building System," it continues to drive the evolution of green and healthy construction standards in the industry. On April 15, 2026, the Yuan Yang · Wanhe Chenzhang project, managed and sold by Yuan Yang Construction Management, was officially selected as one of Changchun's second batch of "good housing" pilot projects in 2026.
Digital Marketing: Yuan Yang was among the earliest companies in the industry to deploy digital marketing, developing a full-cycle marketing approach exemplified by its "433 Marketing Model." In the spring of 2026, 20 managed projects conducted a cumulative 5,789 hours of live streaming, achieving comprehensive improvements in effective lead generation and new subscriptions while significantly reducing customer acquisition costs.
Digital Intelligence and AI-Driven Technology: On engineering and digital collaboration, Yuan Yang Construction Management has taken substantial steps. In July 2026, it released the industry-leading "AI Empowering Agency Construction Practice White Paper," establishing a "6+1" AI capability module and an L1–L5 tiered enablement framework covering more than 50 frontline application scenarios. In practice, its customer research and positioning report cycle has been reduced from 5–7 days to as fast as 0.5 days, design iteration efficiency has multiplied, and marketing and operations production costs have been significantly compressed—generating quantifiable agile operational dividends.
Full-Business Synergy: Unlike market models where agency construction is run as an independent operation, Yuan Yang Construction Management adopts a "fully integrated development model," with the same team overseeing both development and agency construction businesses, enabling shared resources, experience, capabilities, and personnel. This allows it to leverage the group's resources and provide comprehensive solutions spanning residential, commercial, real estate, elderly care, property management, logistics, and data centers.
Looking Ahead: Answering New Industry Questions with Space Operation Capabilities
Internally, Yuan Yang Construction Management distills its future core competitiveness into "four-end integration": the debt and equity end (legal, financial, agency construction, and asset management capabilities), the development end (full-property, full-process project management), the content end (wellness, cultural tourism, AI content production), and the operations end (commercial leasing, industrial park operations, and revitalization of existing assets).
An analyst who has long tracked the agency construction industry notes that during the era of extensive development, the market generally confined agency construction to construction management. In the stock era, however, only "generalist" management teams capable of balancing capital, legal, engineering, and long-term operational closed loops can become the preferred partners for diverse clients navigating complex cycles.